Ceiling Signage for Retail Chains

Keeping uniformity between stores in a retail chain can be difficult. It’s important that layout and merchandising be fairly similar between locations for ease of shopping. Sometimes it can be difficult though, when locations are large, there are many of them, and they are all managed and staffed by different people. It’s even more difficult to keep stores uniform when they are busy. One of the most commonly misplaced items is signage. Floor signage often ends up in the wrong place, either due to being shuffled around to clean or merchandise, or due to customers shifting it to get around it. Ceiling signage is a great way to get around this issue so that all of the stores in your retail chain maintain the same look.

So what’s so bad about floor signage being shifted around in the first place? Is it really a big deal? It certainly can be. The biggest problem is that you might end up with sale or promotional signage near regular-priced items, and this will cause quite a headache for your stores’ management staff as they either have to honor the confusion and lose profit by discounting the wrong merchandise, or risk losing customers by refusing to change process to fit the signage. Having the wrong signage in the wrong place will also confuse customers as to what section of the store they’re in, and they might end up leaving without finding what they want. Ceiling signage remains where it’s supposed to be at all times, thereby eliminating any possible confusion.

Ceiling signage is also safer than floor signage, as it can be suspended out of reach. Even when it is within reach, it is less likely to cause injury because it doesn’t require a heavy frame. Most ceiling signage is printed on canvas and has only a small dowel at the bottom to keep it straight. This setup is far less likely to cause any kind of injury, as unlike floor signage on a frame or stand, it can’t be tipped over and has no sharp corners. Accidentally walking into it is also unlikely to cause injury to your staff or customers, as the canvas material this signage is made of is generally quite soft. Not only your signage prevents pricing and promotional confusion, but it will also create a safer and more relaxed environment for your stores’ customers and employees.

Ceiling signage does not have to take a lot of work to set up.  Using a retractable signage system that allows you to safely change the signage from the floor (no ladders or heavy lifting involved) creates an added element of safety for your staff and employees.  Using this system across all your retail chains will ensure uniformity. Ceiling signage will have so many benefits to your chain retail business that you will begin to wonder why you ever had floor signage in the first place. If you never again want to deal with the many headaches of having your stores’ signage moved around, it’s time to invest in ceiling signage today.

Common Retail Signage Errors

Retail signage is an important way to promote your business, but only if it’s error-free! There are some classic mistakes that many store owners have made on their retail signage. Failing to have a professional proofread the signage before it goes to print can result in a terrible – and perhaps a little hilarious – grammatical error.

More Info: http://reelezdisplay.com/common-retail-signage-errors/

Assessing Risk to ensure Sign Hanging Safety

At any given time, there is no ultimate guarantee of immunity from harm or injury in everyday life, and the workplace is certainly no exception. Falls from heights, for example, poses a very significant risk that can result in serious injury or even death of workers in many different industries. From a business perspective, gaining a strong understanding of what needs to be done to adequately and honestly assess and control risks in the workplace, such as falling, while complying with health and safety law is the first step in prevention. The appropriate control measures for various hazards of a particular system of work are generally determined by individual job factors. Conducting a risk assessment can help identify these factors. In small workplaces is possible to carry out the risk assessment as a single, straightforward exercise, while in larger organizations it may be necessary to split the assessment up into more manageable elements. Using a retail store as example, sign hanging safety must be considered as part of a comprehensive risk assessment, particularly when assessing risks associated to falling from heights.

Using a sound and structured methodology, employers, self-employed people, and employees' representatives can identify, assess, and effectively minimize risks in the workplace. It is also important to remember that risk management is usually a regulatory or legislated requirement. Put simply, risk can be most easily defined as the chance of a potential harm occurring. Using a retail store environment as an example, any number of risks can easily be identified. Slips and trips, lifting heavy loads, sprains and strains from repetitive work and falling from heights are just a few issues that need to be addressed.  Without adequate consideration of effective sign hanging safety practices, for example, the risk of employees falling from ladders or heights becomes considerably high. 

Generally, there are 4 steps involved in effective risk management assessments:

Step 1:  Recognize the issue (identification of risks).

Step 2: Determine the severity (assess the risks).

Step 3:  Identify solutions (to eliminate or properly control risks).

Step 4:  Review the risk assessment process and control measures once developed to ensure risks are still adequately addressed.

Once again using the retail store as an example, the issue of sign hanging safety has been identified as a potential risk. Now assessment of the potential severity and possible solutions to address the risk should be considered. Possible solutions to address the risk can include avoidance, or elimination (not using signs at all), reduction or mitigation (using different methods to reduce risks of falling), transference or outsourcing sign hanging, or retention (acceptance of and budgeting for falls in the workplace). Any of these solutions will present a new set of challenges or considerations. Practicality, cost, time, and resources may undoubtedly affect what direction is best to take.  It is important to factor in common sense and, health and safety as a top priority when creating any risk assessment model. Ultimately, preparation with the right information and tools will be the best safeguard and guarantee for a happy, healthy, and productive workplace.

CEILING SIGNAGE INCREASES SALES REVENUE

Implementing ceiling signage is vital to the increased sales revenue of your business since you can immediately grab the customer’s attention the second they walk through the door of your business.  For more information, check this- http://reelezdisplay.com/retail-signage-increases-sales-revenue/.